Les Revenantssssss

Mogwai = band that did music in Les Revenants = they made all of the music for the tv show whereas normally the composer makes the music.
Mogwai are from Scotland - rock band - unconventional rock band because it's quite mellow and heavy. They aren't wearing rock clothes, normal and boring looking, wear things like adidas tracksuit. Atypical because they dont have a vocalist (singer).
The genre of Mogwai is post-rock - they have a niche or cult audience.

Mogwai can ensure the show has a pre-sold audience, makes it atypical 
While on stage there were:
- Close up shots of facial expressions 
- Close up shots of playing the guitar 
- just standing there, not dancing - this also makes them atypical 

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The US DVD Trailer analysis = 
- It makes it seem a lot more exciting than it actually is - it has a range of characters, edited    by someone else - distributors - they take a completely different role. 
- Lots of hermeneutic and proairetic codes 
- Slow editing in TV show yet this trailer uses rapid fire montage and cross cutting 
- its made for Americans because it has subtitles 
- some extremely exciting scenes = close up of the pictures covered in blood that a                  suggests it's going to be a horror, see the bus going through the bridge and a cut to              Camille's face (this doesn't happen in the actual tv show)
- It's a highly atypical tv show - not an easy show to sell because it's boring and a cult show    for a cult audience
- The music by Mogwai in this trailer is fast pace to match the fast pace cutting - different to    the slow music in the show
- from watching this trailer it shows it's a horror, drama romance hybrid 
- Lots of Simon and Adele in the trailer to make it seem romantic
- VERY HARD TO SELL
- there will be disappointed people 
- the tv show is aiming for a niche cult audience yet the distributors of the trailer are      clearly aiming for a mainstream audience

Image result for les revenants 2012 posterPromotional image 2012 from Canal+
- "the past has decided to resurface" - they have        chosen this because Simon is coming back -            edgy, mysterious, creepy 
- Simon and Adele are opposite sides of the lake        unable to get to each other
- Simon being in the reflection shows how he isnt        real
- Binary opposition between their outfits - Adele's        white dress and Simons black suit
- Deserted setting makes them seem alone and          lonely
- Mise-en-scene of Simon's rose connotes love and    romance - this with their outfits = a proairetic code     as to whether they are married/ love each other. 
- long shot to show where they are and the setting. 
- Simons arm coming through the surface of the          water is a proairetic code suggesting he is coming    back from the dead
- Setting = a valley in the Alps = targets a french        audience    because it is something they would be    familiar with. 
- Rose is symbolic of mourning 
- Binary opposition - life and death which is                represented through a lake 
- "canal+" - showing who made it so they are being advertised - extremely big company that    makes a lot of tv shows
- Canal+ co-produced ' I, Daniel Blake' 
- Logo in the right hand corner insinuates that they are a well-respected institution 
- wedding dress = romance 
- they look very french - french people appeal to a french audience
- type face of the title represents the binary oppositions within the show
- Les revenants is a show that audiences can negotiate
- v. effective piece of advertisement
- French people are different from American people - everyone has different tastes 
- French audiences are cultivated to watch more edgy shows, more sex, more grumpy etc



Other merchandise 
The DVD cover is clearly attracting white middle class 30-50 year olds 
Book wouldn't attract the audience 
Lake pub t-shirt = targets the niche or cult audience of the show 
Mogwai Les Revenants album = targeting Mogwai fans - doesn't target Les Revenants fans - this tie-in targets a pre-sold audience




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Fan art = 

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